- Okendo runs four tiers on Shopify: Free, $19/mo Essential, $119/mo Growth, and $299/mo Power.
- The $19/mo entry price sits at the 50th percentile against 32 priced loyalty-and-rewards apps, right against the $17/mo category median.
- The jump from Essential to Growth (6.3x) is steeper than Growth to Power (2.5x), the two largest cost increases in Okendo's lineup.
- 81% of the 32 compared apps in Okendo's category also offer a free tier, matching Okendo's own free plan.
- Stores that only need reviews, without loyalty, should compare Okendo's bundled pricing against single-purpose review apps before committing.
Okendo's $19/month Essential plan is worth it for Shopify stores that want reviews and loyalty unified under one vendor — and that entry price is positioned almost exactly against the category median: $19/mo lands at the 50th percentile among 32 priced apps in Shopify's loyalty-and-rewards category, where the median sits at $17/mo across a $5.95–$199 range and 81% of peers still offer a free tier. Stores that only need reviews, without loyalty, should look at cheaper single-purpose apps before committing to Okendo.
01 Okendo Pricing at a Glance
Okendo: Reviews & Loyalty runs four tiers on its Shopify App Store listing, rated 4.9 out of 5 from 1,323 reviews.
| Plan | Monthly Price |
|---|---|
| Free | $0 |
| Essential | $19/mo |
| Growth | $119/mo |
| Power | $299/mo |
02 How Okendo's Entry Price Stacks Up Against 32 Loyalty & Reviews Apps
Okendo's $19/mo Essential tier isn't cheap or expensive in isolation — it's the exact midpoint of its category. Measured across 32 priced Shopify apps above 100 reviews in the marketing-and-conversion loyalty-and-rewards category, here's where it lands.
| Metric | Value |
|---|---|
| Okendo entry paid price | $19/mo |
| Category median (32 priced apps) | $17/mo |
| Okendo's percentile | 50th |
| Category price range | $5.95–$199 |
| Apps with a free tier | 81% |
So Okendo's $19 entry point isn't a premium play — it's priced almost dead-center against the category median, with 81% of peers also offering a free tier the way Okendo does. Where Okendo separates from that median is what happens after Essential: Growth and Power climb well past the category's $199 ceiling for single-purpose apps, because they bundle loyalty features that most reviews-only competitors don't build at all.
03 The Jump From Essential to Growth to Power: Where Costs Escalate
- Essential → Growth (6.3x price) — the entry-to-mid-tier jump is Okendo's steepest, taking a store from $19/mo to $119/mo in one step.
- Growth → Power (2.5x price) — from $119/mo to $299/mo, a smaller relative jump than the step before it, but still the largest dollar increase in the lineup.
04 Is Okendo Worth It? Our Verdict
Okendo earns its $19/mo entry price for stores planning to run reviews and loyalty together — the Essential tier is fairly priced against the category median, and Growth and Power scale up from there for stores that need more from a single vendor. But the value case weakens for smaller or reviews-only stores: Essential is Okendo's cheapest paid entry point, and moving up to Growth or Power means a substantial jump in monthly cost regardless of which parts of the platform you actually use. Stores that only need reviews should weigh that cost against single-purpose apps before choosing Okendo for its bundled approach.
Bottom line: Okendo's $19/mo Essential plan is a fair, category-median entry price for stores that want reviews and loyalty combined — just budget for Growth or Power as your needs grow, since that's where Okendo costs more than single-purpose review apps typically charge.
07 Frequently asked questions
- How much does Okendo cost per month?
- Okendo has a free plan, then paid tiers at $19/mo (Essential), $119/mo (Growth), and $299/mo (Power).
- What's the difference between Okendo Essential and Growth?
- Essential is Okendo's entry-level paid tier at $19/mo. Growth, at $119/mo, is a significant step up in price for stores that need more from the platform as they grow.
- How does Okendo's price compare to other Shopify loyalty apps?
- Okendo's $19/mo entry price sits almost exactly at the $17/mo median across 32 priced Shopify loyalty-and-rewards apps, placing it at the 50th percentile of the category.
- Is Okendo's free plan worth using?
- Okendo's free plan works for small stores that just need basic review collection and display, though it's the most limited tier in Okendo's lineup.
- Should reviews-only stores consider other apps?
- Stores that don't need a bundled loyalty program may find single-purpose review apps cheaper than Okendo's Essential tier, though pricing varies by vendor.