Key takeaways
  • Selleasy's $9/mo entry tier sits at the 6th percentile of 33 priced category peers, 40% below the $15/mo median.
  • Every Selleasy Starter tier (Free through $29/mo) has identical features — only the order-volume cap changes.
  • Selleasy's order cap counts total store orders, not just orders driven through its own upsells.
  • Order-count pricing (like Selleasy's) favors low-order/high-AOV stores; revenue-based pricing favors high-order/low-AOV stores.
  • Category entry pricing spans $7.99/mo to $99.50/mo, and 72% of the 33 apps sampled offer a free tier.

If you're comparing upsell and cross-sell app pricing in 2026, Selleasy is the pick to start with: its $9/month entry price is positioned against the category median of $15/month across 33 priced apps in Shopify's product-bundles category, undercutting that median by 40% while still letting you install free up to 50 orders/month. That's not the lowest price in the category — priced entry tiers run as low as $7.99/month — but Selleasy pairs a below-median entry price with a 4.9-star rating from 2,672 reviews and identical features across every Starter tier, so you're not paying more to unlock functionality later. The exception: if your store runs high order volume on low-ticket items, a revenue-based pricing model can actually cost less than Selleasy's order-gated tiers, and that tradeoff is worth understanding before you commit.

i
Who this is for: Merchants comparing upsell and cross-sell app pricing before installing — especially stores trying to figure out whether a $9-$29/month tier is fair value, and which pricing model (order count vs. attributed revenue) fits their order volume and average order value.

01 What Upsell & Cross-Sell Apps Cost in 2026

Across 33 priced apps in Shopify's marketing-and-conversion-upsell-and-bundles-product-bundles category (sampled 2026-08-17, apps with 100+ reviews), entry-tier pricing ranges from $7.99/month to $99.50/month, with a median of $15/month. Just over seven in ten of these apps (72%) also offer a free tier, so "free to start" is the norm, not a differentiator on its own — what varies is what triggers the upgrade.

Selleasy's Shopify App Store listing shows a single Starter plan split into four tiers, gated entirely by total store order volume rather than by feature access:

TierPriceOrder capFeatures
Starter Tier IFree to installUp to 50 orders/moFull feature set
Starter Tier II$9/monthUp to 500 orders/moFull feature set
Starter Tier III$19/monthUp to 1,000 orders/moFull feature set
Starter Tier IV$29/month1,000+ orders/moFull feature set

02 Selleasy's Pricing Tiers, Explained

Every Starter tier — free through $29/month — includes the same feature set: product and cart upsells, post-purchase and thank-you-page upsells, 50 free AI-generated recommendations, a free setup call, and chat/email/Zoom support. The only thing that changes as you climb tiers is your order-volume allowance, and it counts total store orders, not just orders that went through a Selleasy upsell — a busy store with heavy non-upsell order volume gets pushed into a higher tier regardless of how much of that volume Selleasy actually drove. Plans scale with order volume rather than feature access, so there's no separate tier to unlock more functionality — the ceiling is how many orders your store processes, not what the app can do.

03 How Selleasy's Entry Price Compares to the Category Median

Selleasy's $9/month entry tier sits at the 6th percentile of the 33 priced apps sampled — meaning most priced peers charge more for their entry tier. Against the $15/month category median, that's a 40% discount for the same feature set you'd get at $29/month. Priced entry tiers across the category span from $7.99/month at the low end to $99.50/month at the high end.

MetricPriceRating (reviews)
Category minimum entry price$7.99/mo
Selleasy entry tier$9/mo4.9★ (2,672)
Category median (33 priced apps)$15/mo
Category maximum entry price$99.50/mo

Price and star rating don't move together across the category, so a higher entry price is no guarantee of a better product — see our upsell app alternatives comparison for app-by-app detail.

04 Why 72% of These Apps Offer a Free Tier — and What It's Usually Missing

Free tiers in this category rarely cap on features — they typically cap on order volume or revenue, or attach mandatory app branding until you upgrade. Selleasy's free tier runs the identical feature set as its $29/month tier; the only gate is staying under 50 orders/month.

  • Order-volume caps — the free tier works until your store crosses a fixed number of orders, then charges apply automatically (Selleasy: 50 orders/mo).
  • Revenue caps — the free tier works until app-attributed revenue crosses a threshold, a common structure among priced peers.
  • Branding requirements — full features, but the app's logo or name stays visible on-site until you pay.

05 Order-Volume vs. Revenue-Based Pricing: Which Costs Less as You Scale

This is a tradeoff worth understanding on its own terms. Apps in this category typically price one of two ways: by total order count, or by revenue attributed to the app. Which one costs less depends on your store's shape:

  • Low-order, high-AOV stores — a store with few orders but a high average order value stays under order-count caps longer than it would stay under revenue caps, since order-based pricing ignores ticket size entirely.
  • High-order, low-AOV stores — a store with many small orders can hit an order-count cap well before its revenue would trigger a comparable revenue-based tier, since order-based pricing ignores how little each order is worth.

Selleasy's hard cap at 500 orders/month (Tier II) and the jump to Tier III at 501 orders isn't a soft recommendation — it's tied directly to Shopify's charge-approval mechanism, so the upgrade happens automatically once you cross the line, not on your schedule. If you want to see how Selleasy's order-based model stacks up against specific revenue-based competitors for your own order volume and AOV, see our upsell app alternatives page for app-by-app numbers.

06 Verdict: Is the $9/mo Tier Worth It

For most merchants comparing upsell and cross-sell app pricing, yes. Selleasy's entry price is positioned against the category median in a way that holds up under scrutiny: $9/month for the same feature set available at $29/month, a 4.9-star rating from 2,672 reviews, and a free tier generous enough (50 orders/month) to validate an upsell strategy before paying anything. Discount-stacking logic in any upsell or bundle app carries real risk, so it's worth testing your discount rules thoroughly in a sandbox before relying on them in production, regardless of which app you choose.

The segment exception: if your store runs high order volume at low ticket sizes, run the math against a revenue-based pricing model before assuming Selleasy's order-gated tiers are cheaper — they may not be. For everyone else, start free, move to the $9/month tier once you cross 50 orders, and don't consider Tier III or IV until you're consistently past 500-1,000 orders/month.

07 Frequently asked questions

How much does Selleasy cost per month?
Selleasy is free to install for up to 50 orders/month, then $9/month up to 500 orders, $19/month up to 1,000 orders, and $29/month beyond that. Every tier includes the same feature set — only the order-volume allowance changes.
Is Selleasy cheaper than other upsell apps?
Its $9/month entry tier is 40% below the $15/month category median across 33 priced upsell and cross-sell apps, though some priced peers start as low as $7.99/month under different pricing models.
What counts toward Selleasy's order limit?
Total store orders, not just orders that went through a Selleasy upsell. A store with high non-upsell order volume can be pushed into a higher tier even if Selleasy drove little of that volume.
Do free upsell apps have hidden limits?
Usually — free tiers in this category cap on order volume, attributed revenue, or require visible app branding rather than limiting features outright. Selleasy's free tier runs the same feature set as its paid tiers, gated only by a 50-orders/month cap.
When should I upgrade from Selleasy's $9 to $19 tier?
At 501 orders/month. Tier II caps at 500 total store orders, and the upgrade to Tier III happens automatically once you cross that threshold, since it's tied to Shopify's charge-approval mechanism.
i
Sources & verification. Ratings, review counts, and pricing verified 2026-09-07 against: Selleasy — Shopify App Store listing · Shopify App Store — Product bundles & upsell category
AM
Alex Mashkovtsev
Founder · Eng Lead at INSO

Alex leads engineering at INSO, an AI-native product & commerce studio. He's shipped custom Shopify apps, checkout redesigns, and theme architecture for brands across the US and EU.